Ghost and Typoza, compared where they differ
For writers weighing Ghost: where the two part ways, and where Ghost is the better pick.
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A tutorial on a general-purpose editor
- One code block per file, stacked
- The spec table built by hand in HTML or Markdown
- Code colours only if the theme adds them
- A video embed that calls its host as the page loads
The same tutorial in Typoza
- One code block with a tab per file
- A spec sheet block, filled in like a form
- Highlighting applied at publication, in a palette you pick
- A video that loads nothing from its host until the reader clicks
Ghost is the platform closest to Typoza. Both publish a site and a newsletter from the same posts, and neither relies on plugins.
Ghost is open source: you can run it on your own server or pay its makers to host it, and paid memberships are built in. Typoza runs only as a hosted service and does not charge readers. We put the work into an editor for technical writing, and into holding several publications under one account.
Point by point
| What we compare | Typoza | Ghost |
|---|---|---|
| How it runs | As our hosted service only. The code is not public. | Open source, on your own server or hosted by Ghost's makers. |
| Paid memberships | None. Typoza does not charge your readers. | Built in: paid tiers, member-only posts, payments. |
| Code in a post | Code blocks with a tab per file, highlighted at publication. | A code card per snippet; highlighting depends on the theme. |
| Other blocks | Spec sheets, callouts in four tones, hidden blocks, buttons, galleries. | A wide set of cards, callouts, toggles, buttons and galleries among them. |
| Several publications | One account holds several workspaces, each with its own plan, domain and team. | One site per install or hosted plan, each with its own staff accounts. |
| Newsletter | Built in. Each subscriber picks every post, a daily digest or a weekly one. | Built in, sent from the same posts. |
| Themes | One theme you set: colours, fonts, text width. | Handlebars themes you can edit, buy or swap. |
| Taking your posts out | A Markdown and JSON archive, free plan included; images appear as addresses. | A JSON export, and the whole database when you host it. |
What Ghost does better
Every comparison has this section, and it is never empty. We lose on these points:
- Open source. You can install Ghost on your own server and depend on no company. Typoza cannot offer that.
- Paid memberships. Tiers, member-only posts and payments work out of the box. If readers pay you, Ghost does the job and Typoza does not.
- Track record. Ghost has run large publications for years, with a theme marketplace and integrations to match. Typoza is new.
- Themes you can rewrite. A developer can change any part of a Ghost theme; Typoza's theme takes settings, not code.
- A large community, and documentation for running Ghost yourself.
Moving from Ghost
Typoza has no Ghost importer. Its importer reads WordPress's export format, and Ghost exports JSON of its own, so the posts move by hand and the subscribers by file.
What comes across
- Your subscribers. Export them from Ghost as a CSV and import the file into your workspace: the email addresses come across once you confirm these people agreed to hear from you.
- The text of your posts, pasted from your published pages; headings, lists and links survive the paste.
- Your domain, from the Collective plan: change its records to point at Typoza, and the HTTPS certificate is ours to issue.
- Your addresses, if you give each re-created post its old slug before you publish it.
What does not
- Paid memberships. Typoza takes no payments from readers, so paying members have nowhere to go. If that is your income, stay on Ghost.
- Your theme and its customisations. Typoza has one theme, set through options.
- Integrations, and anything built on Ghost's API.
- Images. You add them again yourself: Typoza fetches pictures only during a WordPress import.
- Time. You re-create every post by hand, so count yours before you cancel anything.
So, which one?
Pick Ghost if…
Readers pay you, you want the software on your own server, or you want a theme you can rewrite line by line.
Pick Typoza if…
You write about code and want tabs, spec sheets and highlighting without touching a theme, or you run several publications from one login.
Questions people ask next
Is Typoza open source like Ghost?
No. You cannot run Typoza on your own server or read its code. You can take out everything you wrote, as Markdown and JSON, whenever you want.
Can I charge my readers on Typoza?
No. Typoza has no paid tiers, no paywall and no member-only posts. If paying readers are the reason you publish, Ghost does this well: choose Ghost.
I run three publications. How does that work?
One account holds several workspaces. How many depends on the plan, and Studio sets no limit. Each workspace keeps its own plan, domain, theme and team, and you switch between them without signing in again.
Will my bill grow with my audience?
Visits to your site never count. Each plan does set a ceiling of confirmed subscribers: past it you move up a plan, and beyond Studio's you write to us. Plans also differ by workspaces, members, storage and AI credits.
Does Typoza have a newsletter like Ghost?
Yes. Each workspace has one, called the Letter. Readers confirm their address, then receive every post by email or a daily or weekly digest, as they choose. You can also write to them by hand.
The post you keep putting off
Write its first paragraph today. The post stays a draft until you publish it, and no reader sees it before then.
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